Alta Sports is inviting NBA fans to join the “Pick and Flex” Playoff Bracket Prediction Challenge, a fan engagement campaign that lets users test their basketball knowledge and compete for exciting prizes.

As the 2026 NBA Playoffs unfold, fans are encouraged to build their brackets, make bold predictions, and “flex” their picks to see who truly knows ball. 

HOW TO JOIN

It’s quick, simple, and open to all NBA fans:

📸 Create your playoff bracket on Alta Sports

📲 Take a screenshot of your picks

💬 Go to Alta Sports’ official Facebook page

⬇️ Comment your bracket screenshot on the official “Pick and Flex” post

👥 Tag 5 friends and follow the page to qualify

PRIZES

💰 5 winners will be selected after each playoff round

👕 Winners will receive official NBA T-shirts from the NBA Store

Every round gives fans another chance to win, making each pick more valuable as the playoffs progress.

PICK IT. FLEX IT. WIN IT.

From shock upsets to championship calls, the playoffs are unpredictable—and your bracket could be the one that gets it right.

Think your picks are elite?

Join the Pick and Flex challenge, drop your bracket, and prove you know ball.